Privacy policy

Last updated: 20 May 2025

Point A Marketing is committed to protecting your privacy. This policy outlines how we collect, use, and protect your personal data when you visit our website.

Data collection

We use Google Analytics to collect technical and usage information about your visit, including:

• IP address
• Browser type
• Pages visited
• Duration of visit
• Interactions on the site

This data is collected through cookies and similar technologies.

Forms and enquiries

When you contact us or start a project through the forms on this website, we collect the information you choose to provide, such as:

• Your name and email address
• Your company or organisation, where given
• Details about your project, budget, and timeline
• Anything else you include in your message

We use this information solely to respond to your enquiry and, where you engage our services, to prepare and deliver that work. Form submissions are protected by Google reCAPTCHA, which may collect device and usage information in accordance with Google's Privacy Policy and Terms of Service. We retain enquiry data only as long as needed to handle your request and any resulting engagement.

Purpose of Processing

We process this information to:

• Analyse and improve website performance
• Understand how visitors interact with our content
• Maintain security and prevent misuse

Legal Basis for Processing

We process your data based on:

• Your consent (where applicable, such as for cookies)
• Our legitimate interest in improving website functionality and user experience

Data sharing

We share this data with Google Analytics. Google may process this information in accordance with its own Privacy Policy. We do not sell or otherwise share your personal data with third parties for marketing purposes.

Cookies and Tracking Technologies

We use cookies to enhance functionality and analyse usage. You can manage or disable cookies in your browser settings. For full details, see our Cookie Policy.

Your Rights

Under the General Data Protection Regulation (GDPR), you have the right to:

• Access your personal data
• Request correction of inaccurate data
• Request deletion of your data
• Object to processing in certain circumstances
• Withdraw consent at any time, where applicable

To exercise these rights, contact us at info@pointamarketing.com.

Data retention

We retain personal data only as long as necessary for the purposes outlined above, unless a longer retention period is required by law.

International Transfers

Your personal data may be processed outside the European Economic Area. Where applicable, we ensure appropriate safeguards are in place to protect your data, such as Standard Contractual Clauses approved by the European Commission.

Changes to This Policy

We may update this policy to reflect legal or operational changes. Any updates will be posted on this page with a revised “last updated” date. We encourage you to review it periodically.

Contact us

If you have any questions about this Privacy Policy or your personal data, you can contact us at: info@pointamarketing.com