Privacy policy
Last updated: 20th May 2025
Point A Marketing is committed to protecting your privacy. This policy outlines how we collect, use, and protect your personal data when you visit our website.
Data collection
We use Google Analytics to collect technical and usage information about your visit, including:
• IP address
• Browser type
• Pages visited
• Duration of visit
• Interactions on the site
This data is collected through cookies and similar technologies.
Purpose of Processing
We process this information to:
• Analyse and improve website performance
• Understand how visitors interact with our content
• Maintain security and prevent misuse
Legal Basis for Processing
We process your data based on:
• Your consent (where applicable, such as for cookies)
• Our legitimate interest in improving website functionality and user experience
Data sharing
We share this data with Google Analytics. Google may process this information in accordance with its own Privacy Policy. We do not sell or otherwise share your personal data with third parties for marketing purposes.
Cookies and Tracking Technologies
We use cookies to enhance functionality and analyse usage. You can manage or disable cookies in your browser settings. For full details, see our Cookie Policy.
Your Rights
Under the General Data Protection Regulation (GDPR), you have the right to:
• Access your personal data
• Request correction of inaccurate data
• Request deletion of your data
• Object to processing in certain circumstances
• Withdraw consent at any time, where applicable
To exercise these rights, contact us at info@pointamarketing.com.
Data retention
We retain personal data only as long as necessary for the purposes outlined above, unless a longer retention period is required by law.
International Transfers
Your personal data may be processed outside the European Economic Area. Where applicable, we ensure appropriate safeguards are in place to protect your data, such as Standard Contractual Clauses approved by the European Commission.
Changes to This Policy
We may update this policy to reflect legal or operational changes. Any updates will be posted on this page with a revised “last updated” date. We encourage you to review it periodically.
Contact us
If you have any questions about this Privacy Policy or your personal data, you can contact us at: info@pointamarketing.com